For nearly forty years, audio visual experts Lamont have combined the finest engineering with a sensitive approach to interior design. They needed a brand that would communicate the labour and detail that went into each of their projects, and a website that would bring these case studies to life.
We created a positioning statement, ‘crafted, considered technology’ that encapsulates the very essence of the company’s approach. In keeping with this approach, the visual identity is understated and pared back – aspects of the word mark are ‘hidden’ yet the entire name is revealed, with small touches of orange acting as an accent.
Showcasing Lamont’s work posed a challenge – in most cases their work goes completely unseen; the systems they install are seamlessly integrated into the very fabric of buildings. However, each project has its own challenges, nuances and story. Working closely with different project leaders we created case studies which reveal how Lamont responded to clients’ requests, solved design challenges and created the perfect bespoke solutions for a number of notable clients.